yoyo – tudo que vai volta

Visual identity for art exhibition for children.
From the idea of All That Goes Comes Back, we imagined words that could be read back and forth and from the right to the left and vice versa, and also from inside out and upside down. As soon as we started thinking about things that go back and forth, like BELL, WAVE, TRAIN and etc, funny faces appeared and perfectly matched the spirit of the exhibition.